Leading online gaming firm SportPesa has launched the Sherekea na SportPesa Tiktok campaign aimed at celebrating a Kenyan goal celebration that has made it to the famous PlayStation game FC 24 (formely known as FIFA).
In the campaign, active SportPesa customers will get the chance of winning 5,000 shillings daily by incorporating the goal celebration into their creative dance routines from 6-26 December.
Winning is as simple as participating in the routine dubbed “SP Dance Challenge” where creators on the TikTok social media platform will post their dances with the most creative and fun challenge winning the daily 5,000 shillings on offer.
Additionally, the top creator at the end of the week will walk away with 15,000 shillings for each of the three weeks.
At the end of the campaign, the best three videos will go head-to-head with a prize pool of 50,000 shillings up for grabs.
What you are waiting for, hope on the #SPDanceChallenge and stand a chance of winning daily!
Sherekea na SportPesa TikTok campaign
Terms & Conditions
The Sherekea Na SportPesa will run for 21 days (3 Weeks).
Participants must be 18 years & above.
To win mechanic
- Do the SportPesa Dance Celebration Challenge
- Actively play with SportPesa
Theme
Celebrating Our Own Goal Celebration. Encouraging the TikTok target audience to incorporate this to their dance celebration challenge.
Campaign Objective
– Awareness & Engagement
– Acquisition
Target Audience
– Gen-Z, (18-26)
Communication Channel
– TikTok
Rewards:-
1. Daily Winners – 5k to the Best Sherekea Na SportPesa Video for 21 days.
2. Most Liked Video of the Week, running for 3 Weeks. (Ksh.15,000 Weekly.)
3. Top 3 videos to go head-to-head for the Title. (Ksh. 50,000)
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